Saturday, 23 March 2013

Earth Hour - Be part of the initiative

Earth Hour is coming. At 8h30pm all over the world people are switching off their lights.  The next Earth Hour will be held on Saturday 23 March 2013 between 8.30pm and 9.30pm in your local time zone.

Be apart of this initiative.

With 152 countries officially taking part of the movement, Earth Hour is a initiative which has grown into the world’s largest community-driven campaign for the planet. At the centre of the campaign is the symbolic collective action of switching off the lights. Through this action, individuals, businesses and communities join a visible statement of commitment to act for a more sustainable future. Participation remains a powerful reminder to our political leaders that there is ongoing concern and demand for the government to act on climate change.

During Earth Hour, do I have to turn off everything in my home and use absolutely no electricity?
No. Earth Hour only asks that you turn off non-essential lighting. This does not mean you have to turn off your refrigerator, but we do encourage you to be part of this global action by switching off your lights, as well as making a commitment to go beyond the hour with a long-term behavioural change. Safety and security lighting should remain on.

How long has Earth Hour been going for?
Earth Hour began in Sydney in 2007 when more than two million individuals and two thousand businesses in Sydney, Australia turned off their lights for one hour on Saturday 31 March to take a stand on climate change. In the space of three short years Earth Hour grew to become a truly global movement with individuals, businesses and governments across 128 countries coming together in 2010 to show the path to a sustainable future is a collective journey. More than 1000 of the world’s man-made marvels and natural wonders, including the Pyramids in Egypt, Eiffel Tower, Empire State Building, Niagara Falls, Beijing’s Forbidden City, Cape Town’s Table Mountain, Sydney Opera House, Buckingham Palace and Christ the Redeemer statue in Brazil, stood in darkness symbolising a landmark moment in the planet’s environmental consciousness.

What candles should I use for my Earth Hour event?
If you plan on burning candles during Earth Hour, please choose natural, non-petroleum based products. Make sure you take care. We suggest you follow these tips:
  •     Candles should only be used under adult supervision
  •     Candles should never be left unattended
  •     Candles should be kept away from children and pets
  •     Extinguish candles before going to sleep
  •     Keep candles away from flammable liquids and gas-combustible materials
  •     Candles should be kept clear of any combustible materials such as paper, curtains and clothing
  •     Candles should not be placed in windows as they can be blown over. Blinds and curtains can also catch alight
  •     Candles should be placed on a stable, dry, heat-resistant surface away from drafts.

Will my city go completely black?
Earth Hour is not a black out. It is a voluntary action. For many businesses in city skyscrapers or for many government buildings, the lights are turned off at the end of the business day the Friday before Earth Hour. So Earth Hour is more of a fade-out in some ways than a black-out. There is usually no instant dramatic difference, but rather a gradual dimming of lights starting the day prior. Many major icons and neon signs are switched off for the hour and they are extremely noticeable. You may be able to see dramatic changes in large business districts or at iconic landmarks and buildings around the world and in your city.

 If everyone turns their lights back on at the same time will there be a power surge?
People celebrate Earth Hour in a variety of ways for different lengths of time, with many continuing to keep their lights off well beyond the designated hour. Therefore, it is highly improbable that everyone will switch their lights back on simultaneously. However, energy companies assure us that the unlikely scenario of all lights turning back on at the same time will not cause any issues.

What energy/carbon reductions have resulted from Earth Hour in previous years?
Earth Hour does not purport to be an energy/carbon reduction exercise, it is a symbolic action. Therefore, we do not engage in the measurement of energy/carbon reduction levels.

How can I help with Earth Hour in more ways than just turning out my lights?
There are limitless things you can do on top of switching off your lights to take Earth Hour beyond the hour. There are also a host of materials on this website that will enable you to spread the Earth Hour message as far and wide as possible. Feel free to use these materials in any way you can to encourage people to switch off their lights for Earth Hour and take steps to reduce their environmental footprint on a continuing basis!

Aren’t people using a lot of electricity and resources to promote this event?
Earth Hour operations are run in a cost effective manner and apply donors’ funds according to the highest standards of accountability and sustainability.

Whose idea was Earth Hour and who are the Earth Hour partners?
Earth Hour began in 2007 in Sydney as a WWF-Australia led initiative, in partnership with brand co-owners, Fairfax Media and Leo Burnett. All three partners decided from the beginning that expanding Earth Hour’s global reach would require working in partnership with any organisation. Earth Hour’s message has spanned the world with the help of many global partners.

Do you have requirements or regulations about who can or cannot partner with Earth Hour?
Any partner must uphold and support the aims and principles of Earth Hour. These include encouraging individual and community engagement on environmental issues; and encouraging conscious decisions to change the way we live in order to affect environmental reform, without the use of scare tactics or shaming. The specific decisions about whether or not to partner with a group or corporation are made at local level by Earth Hour country and city teams.

Blog Editor and Owner: Luis Aparicio Fernandes (or Mikey) is a Business Expert and a Traveler based in London, UK. He is a member of The International Honor Society Beta Gamma Sigma due to his achievements in business. You can follow Luis on Google+, and LinkedIn.